Friday, 27 May 2011
Audience Questionnaire
Audience Questionnaire
Age: 10-15 16-20 21-25 26-30 31-35 36-40 40+
Gender: Male / Female
How often do you see new trailers/ teasers for films? (Please Circle Option)
3+ per day 1-2 per day 1 every two days 1 every week Never
What are your favourite genres of films? (Maximum 4) (Please Circle Options)
Horror Action Comedy Family Mystery Sci-fi
War Adventure Crime Fantasy Western Animation
Documentary Drama Musical Romance Thriller History
What websites do you use when you are watching trailers? (If Any) (Please Circle Options)
IMDB iTunes Trailer Addict Film Trailer Coming Soon
Movie Box HDTrailers
How often do you visit the cinema to see a film? (Please Circle Options)
3+ per week 1 per week 1 every 2 weeks 1 every month 1 a Year Never
How else do you watch movies? (Please Circle Options)
Online Sites DVD’s TV
What would encourage you to watch a film? (Maximum 2) (Please Circle Options)
Good Teaser/ Trailer Lots of Action Lots of Tension Lots of Comedy
What trailers/ teasers are your favourite genres to watch? (Maximum 3) (Please Circle Options)
Horror Action Comedy Family Mystery Sci-fi
War Adventure Crime Fantasy Western Animation
Documentary Drama Musical Romance Thriller History
What are your two favourite films?
_____________________________ and ________________________________
Thank you for your time.
Wednesday, 18 May 2011
Film Classification Research
Responsibility and power
The BBFC rates theatrically released films, and rated videos and video games. Legally, local authorities have the power to decide under what circumstances films are shown in cinemas, but they nearly always choose to follow the advice of the BBFC.
The government currently uses the BBFC as the authority for certifying video releases. As the law requires the certificate to be displayed on the packaging and media labels of the video recording, in practice only UK releases can be legally sold or hired in the UK, even if a foreign release had identical content.
All films and video games rated by the BBFC receive a certificate, along with "consumer advice" detailing references to sex, violence and language. If a certificate specifies that a film or video game is only suitable for someone over a certain age, then only those over that age may buy it.
Both examiners and the directors of the BBFC are hired on a permanent basis. Examiners are required to watch 5 hours 20 mins of media, to a maximum of 35 hours a week.
Universal All ages admitted, there is nothing unsuitable for children over 4.
Parental Guidance All ages admitted, but certain scenes may be unsuitable for children under 8.
12A Films under this category are considered to be unsuitable for very young people. Those aged less than 12 years are only admitted if accompanied by an adult, aged at least 18 years, at all times during the motion picture.
12 Nobody younger than 12 can rent or buy a 12-rated VHS, DVD, Blu-ray Disc, UMD or game.
15 Only those over 15 years are admitted.
Nobody younger than 15 can rent or buy a 15-rated VHS, DVD, Blu-ray Disc, UMD or game, or watch a film in the cinema with this rating.
18 Only adults are admitted.
Nobody younger than 18 can rent or buy an 18-rated VHS, DVD, Blu-ray Disc, UMD or game, or watch a film in the cinema with this rating. Films under this category do not have limitation on the bad language that is used. Hard drugs are generally allowed, and strong violence/ sex references
Tuesday, 17 May 2011
Research into YouTube
YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos.
YouTube uses Adobe Flash Video and HTML technology to display a wide variety of user-generated video content, including movie clips, TV clips, and music videos, as well as amateur content such as video blogging and short original videos. Most of the content on YouTube has been uploaded by individuals, although media corporations including CBS, BBC, VEVO, Hulu, and other organizations offer some of their material via the site, as part of the YouTube partnership program.
Unregistered users may watch videos, and registered users may upload an unlimited number of videos.
All YouTube users can upload videos up to 15 minutes in duration. Users who have a good track record of complying with the site's Community Guidelines may be offered the ability to upload videos of unlimited length, which requires verifying the account, normally through a mobile phone.
YouTube accepts videos uploaded in most container formats, including .AVI, .MKV, .MOV, .MP4, DivX, .FLV, MPEG-4, MPEG, VOB, and .WMV. It also supports 3GP, allowing videos to be uploaded from mobile phones.
Before the launch of YouTube in 2005, there were few easy methods available for ordinary computer users who wanted to post videos online. With its simple interface, YouTube made it possible for anyone with an Internet connection to post a video that a worldwide audience could watch within a few minutes. The wide range of topics covered by YouTube has turned video sharing into one of the most important parts of Internet culture.
Entertainment Weekly placed YouTube on its end-of-the-decade "best-of" list, describing it as: "Providing a safe home for piano-playing cats, celeb goof-ups, and overzealous lip-synchers since 2005."
Monday, 16 May 2011
What I learnt from inspirational practitioners + film companies
In relation to the inspirational practitioners I think that I looked in the most detail at the works of Francis Ford Coppola and Steven Spielberg as they both have a range of film which I can relate to the theme of horror which my trailer is going to be based around. I learnt that the reason why both of these practitioners were so successful is because they have perfect plans of how they want the film to be laid out, but then they also give the actors freedom to adapt some bits if they think that it will help achieve a better final product. I am going to try and include this with my trailer so that I have very detailed plans of what I am going to include but then I give the actors a chance to change some parts if they want to.
In relation to the inspirational film companies the two that I looked in most detail at were New Line Cinema as they produced Friday the 13th which was a very successful horror film and I also looked at Dreamworks as they produced Paranormal Activity and I thought that if I can combine parts of these films into my teaser trailer I will end up with a very good final teaser trailer. I want to combine areas of mystery with killers to create a teaser trailer which co-operates both of these in well.
Research into inspirational practitioners
Top 5 Films (personal view):
• Transformers
• Indiana Jones
• Men in Black
• Jurassic Park
• Saving Private Ryan
Name: Martin Scorsese
Top 5 Films (personal view):
• GoodFellas
• The Aviator
• Gangs of New York
• Shutter Island
• The Departed
Name: Quentin Tarantino
Top 5 Films (personal view):
• Pulp Fiction
• Kill Bill
• Reservoir Dogs
• Jackie Brown
• Inglorious Basterds
Name: Francis Ford Coppola
Top 4 Films (personal view):
• The Godfather
• The Godfather: Part II
• The Godfather: Part III
• Apocalypse Now
Research into inspirational film companies
Top 5 films
• Final Destination
• Harry Potter
• Inception
• Cats& Dogs
• The Dark knight
DreamWorks: Top 5 films
• Road Trip
• Chicken Run
• War of the worlds
• Transformers
• Paranormal Activity
Pinewood: Top 5 films
• All James Bond Films
• Mamma Mia
• Prince of Persia
• Lara Croft
• The Da Vinci code
New Line Cinema: Top 5 films
• Rush Hour
• The Golden Compass
• Friday the 13th
• 17 Again
• Sex and the city
Universal Studios: Top 5 films
• Jaws
• Paul
• Despicable Me
• The Mummy
• Fast& Furious
Sunday, 15 May 2011
Reflection on learning from film magazine front covers with links to own film magazine front covers
The actors are usually well known and create star appeal which means that more people will want to read this magazine just because of the actor who is on the front cover.
The title also needs to be in a large font so that it stands out from the rest of the text.
The colour scheme needs to be professional and match the background image as it will create a consistent house style throughout the front cover. I also need to make sure that I include some main features of the magazine on the front cover as some of these features e.g. competitions make people want to buy and read the magazine just to see what they can win.
Reflection on learning from film posters with links to own film poster
Reflection on learning from teaser trailers with links to own teaser trailer production
To create a good trailer you need to find the right aspects of a trailer which you want to work together to create the genre that you are making your film.
With the video clips, I found that some of the best teaser trailers show very little and give little away at the actual storyline; it seems to make people want to read more into the film as they want to know what some of the simple clips mean.
With the titles which are included in the teaser trailer some which ask rhetorical questions really make the audience think about some of the questions rather than just watching the clips, the titles seem to get the audience more involved about thinking what the character is going through.
I will use this in my own teaser trailer production as I think that if I use rhetorical questions it will get the audience more involved rather than just sitting there becoming bored of clips put together.
Saturday, 14 May 2011
3x detailed research into film magazine front covers
This Empire magazine front cover is for August 2008 and this front cover has many stereotypical features that you expect on a movie magazine. It has the large image in the background which is usually the main focus of the magazine and in this one the main focus is the new harry potter movie, which was very popular at this time. The title is in big red writing which means that people can see the title of the magazine from a far range, because Empire is a recognised film magazine people will want to read more into the magazine. There are a range of colours on this movie magazine which all cover different topics so people know what is in the magazine and what to expect. The ‘Massive Preview Special!’ shows that this is what they are focusing on and people will want to know this because these movies will have been reviewed by some of the movie critics so they will know what the best movies are. The layout of this front cover is that the text is spread around Daniel Radcliffe’s face so that you can still see the main picture but the text can still be read.
Total Film
The Total Film magazine front cover is for October 2005 and this front cover has 2 main colours which are white and yellow and this creates a professional front cover. They have used white and yellow on top of black which means that all of the text stands out. The only problem with this is that the title does not stand out as much as the words ‘King Kong’ so people may have to look closer to the poster to recognise what the magazine is. The main image is from 2 stars of the king Kong movie so this also shows how the main focus of this magazine is the new king Kong movie which is going to be released. The layout of this magazine is set out so that the text also flows around the image so that you can see the full actors. The ‘Ultimate Winter Preview’ is also highlighted as it stands out and obviously has lots of information about movies which they believe people will want to see in the near future.
First
The ‘First’ magazine front cover has a professional look on the front cover as it uses a theme of oranges and red with white text so that the white font stands out from the background. One of the main points which stands out is the ‘up for grabs section’ which is obviously the competition section and they want people to see this because they want as many people as possible to enter these. The title is in a similar font to the rest of the text so it doesn’t stand out as much as the sub title at the bottom which has red and white text, considering this; the title is still in a larger text which means that people will notice it from a far distance away.
5x detailed research into film posters
Inception
The title of the inception is in a red colour which stands out from the rest of the poster as the other colours are dark greys and blue and the bright red colour stands out from this which means that they will remember the title from this film poster. The most important features in the text around the title is in bold included ‘July 16th’ which is the release date and ‘The Dark Knight’ and they show this because it is a very successful film and they want people to know that this film should have the same amount of success. They also have the main actors above the title with the main name being ‘Leonardo Di Caprio’ which is spread out along lots of the page and they want to make it obvious that he is in this film because he has a large fan base that will want to see all of the films which he is included in. the text and image work together because the people are looking at a city collapsing and his makes you think that this can’t be real and that’s when you see the text ‘the dream is real’ and this makes you think that this must be a dream. It also asks the question who would dream about something like this? People usually have dreams where everything is positive and only a twisted person would have a dream about the world collapsing.
17 Again
The title is in red and black writing and this is also in a bold text which stands out from the rest of the text as they want the title to catch attention and stick in the audiences mind. The one actor that is shown in the sub title is Zac Efron and this is because people recognise his name from some of the others films which he has starred in so this gives the film star appeal. The catchphrase on the top ‘who says you’re only young once’ gives the idea that he gets to relive his age of 17 and maybe change how his life turns out In the future. The image of him is what a stereotypical 17 year old student looks like and this relates to the title again. The release date is in the corner and still stands out from the rest of the text so people realise when it is.
Avatar
The title of avatar is in a white colour with a blue outline and this is so that it stands out from the black background but the blue outline fits in with the rest of the blue on the poster. This movie poster is very brief and it gives the information that is most important and leaves the rest out as it is not as important. The sub title at the top suggests that the makers of the most successful film of all time ‘Titanic’ have made another film which can live up to that standard. It also has the organisations which are contributing most towards the film and people may recognise these organisations from other films which are similar. The last piece of information on the page is the website and this may be the reason why they keep minimal information on the page as they want people to visit the website to find out more information on the film and the release date. The constant colour scheme is blue, white and black and these are all simple colours which work together to create a professional feeling as there are not colours going everywhere and you can focus on certain parts without being distracted by others.
Step Up 3D
The look of the title relates to what the title actually is because the film is ‘Step up 3D’ and the title is in 3D so it shows what the whole of the film will be like. The whole poster is centred around the fact that it is in 3D and this is because it was one of the first 3D films to be released and was definitely the first 3D dance movie. It gives the names of some of the stars underneath the title but the text is so small that they don’t want you to focus on who is in the film; they want you to focus on what the film actually is. The image in the far background is of someone dancing and this is the first clue that the film is to do with dance. The closest image is of two actors who are close and from this you can tell that they are the two main focuses of the film and you can also tell that they have a relationship which will build up throughout the film.
The Final Destination
The title is in white which is a consistent colour through this poster as it is in the images as well as the text. The final destination gives the impression that it is the end of life for someone and this can also be shown by the fact that the only image which is shown in a bare skull which can show how someone is dead. The text ‘Rest in Pieces’ is a play on words as it would usually be ‘Rest in Peace’ but this shows that they won’t die in one piece, showing that it will be a torturous death. The fact that there is a mirror that is breaking on the skull can show bad luck as breaking a mirror is 7 years bad luck. The ‘August’ is in bold red writing which stands out from the consistent colours of blue and white.
Friday, 13 May 2011
3x detailed genre specific research into teaser trailers
The film trailer for the film 'Priest' has many typical feature of a horror genre and the main one that you notice immediately is the lighting as the majority of the trailer is filmed in the middle of the night which immediately fits in with the theme of horror as everything is scarier in the night. the music starts off with a dark beat and then builds up as more enemies are introduced and this keeps going as more of the storyline is revealed, it builds up tension throughout the trailer as you see more and more action happening and the music follows exactly what is happening on screen. it also has evil creatures which only appear in some horror films nowadays as it used to be that they would be in every trailer but now 'the unknown' is becmoing more scary as everyone has seen all the different type of monsters. there is only two sections which have text in and this is put to very good use as they connect together to create a phrase which relates to the overall film as the first one says 'even good' and the second says 'has a dark side' which shows two opposites but it obviously relates to the fact that the good side in the film has an evil side to it. The title which is in an extravagent font stands out as it is in a chrome colour which is on the very dark background, it also has the sharp corners which can represent the knives and blades which are seen throughout the trailer.
Insidious
All of the text throughout the teaser trailer is portrayed onto very dark colours which gives a mysterious feeling, this fits in perfectly with the horror theme. All of the colours are around the same colour scheme of red and black and these are very scary colours as the red can represent blood or danger and the black represents darkness and the unknown so when you combine them together you end up with the theme of horror. the main characters in this trailer are young children& parents and they seem to be a popular theem in recent horror trailers and this is mianly due to that when a young child is represented in a horror trailer they can look quite mysterious and creepy, this also links in with the fac that it is set in a normal household, and they do this because then the audience can relate to it a lot more as they can imagine it all happening at their own house. There are also examples of 'Unknown creatures' which plays with the persons mind as they dont know what to expect so whatever they see will create a new impressions, rather than playing with impressions that they have of other monsters. It also has sections which make people jump and I think this is important for a horror trailer as it shows fear and a lot of people will want to see a horror movie if it makes them scared.
Zombie Land
The main theme of Zombieland is a zombie invasion and this plays with peoples minds becaause they may start to think that this could happen in the real world if there was some kind of nuclear destruction. It also starts with people screaming and this instantly makes people relate to what they have heard around them as I am sure that all people have heard the same sort of scream where people are in fear& trouble so they can apply this to what they see next which is the zombies.
One difference with zombieland compared with other horrors is that it has a difference with the colours used as it focuses around all bright colours whereas most other horror films focus around red, black and blue, this may be due to the fact that it also is a comedy as well as a horror.
Thursday, 12 May 2011
5x detailed research into teaser trailers
The sound of this teaser is tense as it reconstructs what people have heard before in the previous games into what they expect from this type of film. It is building up for the main battle and then the music calms down and it is more about what the sound is in the actual battle. It creates an atmosphere that the viewer is included in the battle as they can hear everything that is happening in that specific scene.
The mise-en-scene of this trailer is that it starts off looking in quite a historic scenario and you can tell this by some of the clothes that they wear and also some of the way that they speak as it is not what you stereotypically expect to hear in this modern world.
The lighting is bright for the first character and this can show how he is going to be more of teh hero rather than the vuillain and the other person has a darker colour around them which can show that they are going to be the villain. It also shows the memories which were worse in a darker shade and it shows the hero again in teh brighter sections of the teaser where they are doing good deeds. It shows the some scenarios where there is a large group of people in a dark light which can show how they are in danger.
There are lots of fade cuts which have been edited in to sequence together what happened to the two main characters ebfore they becamse enemies. It then picks up the pace and becomes quicker as it continues so that it can sequence all of the action scenes together into one big section of clips. They also have flashbacks which can show what has happened before and this is in a different colour correction as it looks like it has happened a long time ago
The camera angles show lots of facial expressions when the characters are using their abilities and they also use long shots to show the charcters and their surroundings. This gives the audience a chance to see what is around them, but also still seeing what they are feeling while this is happening to them.
The camera moves along to the peoples abilities as it likes to follow what is happening in the scene and the camera follows the actors through their journey. This is to show their perspective and what they have to face in this film.
The first introduction of characters is of the two main characters in the two x-men films as they were before they became who they are in the most present films. They are shown as being smart people who seem to live in an expensive house and I think that this gives people an idea of what their background was like.
5x detailed research into teaser trailers
This teaser is 2:30 minutes
The sound in this trailer starts off very positive as it is the wedding which they are at and it means that there is a good atmosphere in the area when they are getting married. It then stops and changes to a tense atmosphere as they are heading on a night out which is the same as they did in the first film and this means that they expect people to have seen the first film and many people have as it was one of the best selling films ever. When they then take their first drink it changes to a song which shows the tension in the air because of the atmosphere. There is a wide change of music throughout the trailer for all of the different scenarios which they face throughout the film.
The mise-en-scene is what you typically expect at a wedding at the beginning with everyone in suits and dresses’ and then it also has all the props which you expect in a wedding party and then this changes to what you would not expect after one night at a wedding where they are in a dirty, old flat and they don’t know how they got there.
The lighting is very bright at the beginning and this could be showing the bright future that they have and I think that this is to show how the scenario is as it is in a good situation where everyone is safe and happy but then changes to the dark when they have the flashback about the experiences and also when they wake up in this flat.
The editing is dominant as they have transitions through lots of flashbacks of the night before and they also have many editing of constructing the memories of what happened before. It then starts to build up to shorter bursts of clips and this shows how the pace picks up and there is more tension created by this feature.
The camera angles are varied throughout the trailer and I think that this is because they want to show the facial expressions of the actors to show emotions that they are feeling in them certain situations. The show some long shots to show the scenario that they are in and this can give the audience a feeling of what they will be experiencing.
The camera movement is not as dominant as the camera angles as this trailer likes to keep the camera still and just use the actors in still shots so that people can concentrate on the actors and what they are saying rather than having the camera moving around everywhere.
The introduction of characters is good as they expect people to recognise the characters from the last film as they are the same characters. They do not have different introductions as they are all still part of the same ‘wolf pack’. The narrative is the same as the last film so they expect people to know what is going to happen next.
The institutions and references that are included are ‘warner bros’ and ‘legendary pictures’ and there are two very well known institutions and the first of these is ‘Warner bro’s’ which specialises in films in three main genres of cartoon, action and comedy and some of their biggest films include: Looney Tunes, Harry Potter, Police Academy and Tomb Raider and this shows how they have a history in creating some of the most popular films ever so they would be able to take on this project for this new idea of a film. The second company is ‘Legendary Pictures’ which specialise in comedy and action films and their biggest films include: The Dark Knight, The Hangover, The Town and Due Date and this shows how they all have the same style for all their films as they base it around a storyline which can all be connected at the end of the film.
5x detailed research into teaser trailers
This trailer is 2 minutes
The sound in this teaser is very natural as it shows lots of the different voices and the characters which are being played. It also has different music for all the different scenarios and all the characters are in different situations. It changes when they storyline takes a turn for the worse and this shows how the music which they use can show a large part in what the genre of the film is going to be.
The mise-en-scene for this film is very similar to the other toy story films and this is what you come to expect when you now see a toy story film and this includes all the characters which you see, a friendly village and the other characters which they come to meet during the film.
The editing in this trailer is that in the beginning all of the scenes fade out on after the other and this is because there are slow paced scenes but then as the action starts to build up it becomes so that the shots directly cut into each other. It also blurs out some of the sections when the main attraction is the characters and this means that the main focus is the characters.
The camera shots which are used are mostly close ups and long shots which are used for two totally different purposes and these purposes are that the close ups are used to show the character emotions and their reactions and the long shots are used to establish the scenario around them. The main camera movement is the following of characters and the zooming out/in and this is to show more detail of the characters or the scenario around them.
The characters that we are introduces to first are the characters which can be recognised as being the same in all of the toy story films and this already gives us an idea of what is going to be in the film. People who see these characters can relate them straight to this film and this shows how easily recognised they are.
The narrative which we see is that they have left the original scenario which people are most used too for all of the toy story movies and this shows how they were taking a chance in showing a new place for them to be but by the feedback people really enjoyed it.
The target audience for this film is everyone and this is because people of a young age enjoy seeing the toys and them coming to life because they can relate that back to reality. Teenagers enjoy seeing these films because they can relate it to their childhood where they remember seeing the toy story films and enjoying them as young children. The adults also enjoy them because they have a good sense of humour which can appeal to people of all ages and they may also remember watching these films with their children.
The companies which have helped in producing the film are ‘Walt Disney Pictures’ and ‘Pixar animation’. ‘Walt Disney Pictures’ are very popular in producing films which are of action or cartoon films and the most popular of these include: Who Framed Roger Rabbit, Pirates of the Caribbean and Alice in Wonderland. This shows how they produce some of the most popular films of all time and people recognise them by their style of how they use the scene around them to represent the characters.
The titles and text can also be related to the series of toy story films and this is shown by the unique style which the text is created in as it is related to the cartoon genre and is also in bright colours so it can be noticed by everyone. The text throughout the film also uses the same style of text as people can relate the text to what the film is.
5x detailed research into teaser trailers
This Teaser is 30 seconds
The sound in this teaser is very slow and dramatic because this film is themed around the genre of horror and has a slight backdrop of comedy just to keep people enticed into the film. The sound is also the characters voices as they all respond differently to these scenarios and the killers voice of ‘what’s your favourite scary movie’ can keep people scared for this movie but as it keeps them scared they are also interested in the film.
The mise-en-scene in this teaser is what you expect from a scream film as there are a wide variety of characters that have totally different background but they all try and act in the same scene as if it was a stereotypical American high school. Everything in the scene includes all of the clues which link and can show who the murderer is.
The editing in this teaser is that it starts off with fades between the scenes and it then changes when the murders start to occur and this change to where there are direct cuts between the scenes and this builds up suspense because the scenes are also shorter and have quicker bursts.
The camera angles change throughout the scenes but lots of the shots are with the main character at the front with a large space being shown in the background where the killer can sneak up behind and can easily be seen in the camera. There are also lots of angles where he camera is looking down on the character and this can also be showing the killer behind the character.
The introduction the characters happens when the teaser first starts but these are some of the minor characters and this can be told because they only appear this one time in the teaser and you can tell who the main characters are because they appear 3+ times in this 30 second teaser and this means that you are easily able to recognise who will be involved in the plot.
The narrative of this film is that there is a killer who is re-producing the scenario of killings which happened a long time ago and this is told by a news reporter and this gives you a large hint of what is going to be involved in the film and this means that people will be able to work out what is happening in the film with having only seen the trailer.
The target audience for this film is specific as it is for people who enjoy horror films which have more gore and also enjoy humorous parts rather than just a whole film about the horror side. The exact audience would be people aged 16-30 as these are of the ages which they are most interested in these types of films. The main gender would be male because they are dominantly the ones who enjoy horror films which make people jump whereas women enjoy films more related to the theme of romance.
The company which produced this film is ‘Dimension Films’ and these are a big company for the horror films and scream series and some of their most popular films include: ‘Cursed’, ‘Beowulf’ and the ‘Scary Movie’ series which was one of the most popular series of horror films. This shows how they are able to target a specific audience while still making huge profits from very popular films.
The titles and text of this teaser look as though they are related back to the scenario which the characters are in and the title has a very bold font which shows how people want it to stand out from the background and the white text on black is the colour which stands out the most.